| - Heirs of the Jamaican reggae legend are plunging into the global
trademark wars, seeking to enforce their exclusive rights to an image
that has grown steadily in scope and appeal since the Jamaican
superstar died of brain cancer in 1981 at age 36. The Marley
name, look and sound are estimated to generate an estimated $600
million a year in sales of unlicensed wares. Legal sales are much
smaller — just $4 million for his descendants in 2007, according to
Forbes magazine. The Marleys refuse to give a figure. Now the
family has hired Toronto-based Hilco Consumer Capital to protect their
rights to the brand. Hilco CEO Jamie Salter believes Marley products
could be a $1 billion business in a few years.
Read More here
|
.jpg){kind=small}
