Executive Producer, Mark Kenny, notes that Magnum Kings and Queens of Dancehall is about promoting clean music: "Dancehall Music can be highly creative without promoting violence or being offensive." Kenny makes the point that one can still have the fun and gain resonance in the industry without having violence and lewd content in their music.

Dancehall artiste and series assistant producer Sanjay, points out: "Your lyrics have to be clean to play on the radio. Media houses have to adhere to Broadcast Commission's obligations and artistes must pay attention to that."